Digital personalization as a practice could be considered somewhat mainstream since the advent of the social network. Remember MySpace? What…
Alex Fedorov
VP of Design
You’ve got a great site. It’s user friendly, rates high on searches, and is safe from many of the security…
Sarah Oliver
Service Blueprinting is the process of illustrating how a user journey is delivered. The intent is to diagnose opportunities for…
Prototyping has become best practice for teams exploring and vetting new concepts. The team could be a startup with a…
This is Chapter 1 from “Design Sprint: A Practical Guidebook for Building Great Digital Products,” by Richard Banfield, C Todd Lombardo, and Trace Wax.…
It is impossible to know for sure what a prospect or client will need before we have a chance to…
Chris Baker
General Manager
UX Fest is scarcely more than two weeks in the rear view, but the memories of what we learned and…
UX Fest is about connecting and celebrating the practitioners and leaders who are building great products and designing amazing experiences.…
Jill Starett
Senior Product Strategist
There are currently 323 members of the National Baseball Hall of Fame. Of those, 257 were players who qualify as…
![When and how to prototype a digital product [Infographic]](https://www.adkgroup.com/wp-content/uploads/2021/06/prototype-2.jpg)
