In our last few Design Sprint Shorts, you’ve identified your key personas and mapped their full experience and pain points…
Alex Fedorov
VP of Design
Now that you've built personas, it's time to move on to the next activity: journey mapping. To create a journey…
Building empathy maps, as we covered in the last Design Sprint Short, is a great activity for getting into the…
In our last Design Sprint Short, we went over the Who/Do exercise to pinpoint the audience you want to solve…
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